![]() People make the predictions in advance and it's really fun." We want to really make it accessible to everyone. ![]() ![]() "We sort of joked internally, when we built this, that this is fantasy as if your mom could play it. "Our approach is to make it really fun and casual," LeeKeenan tells CNBC Make It. Tally will be available for the NBA Finals and March Madness, the Grammys and the Oscars and even the live finale of ABC's "The Bachelor." The pair looked at the most-watched television broadcasts of 2018 and found that nearly all of them were live events, from sporting events to the president's 2018 State of the Union address to the Royal Wedding. Tally, which launched a beta version in November before expanding in January, has raised $9 million in funding from investors who include Amazon founder and CEO Jeff Bezos, Alibaba co-founder Joe Tsai, YouTube co-founder Chad Hurley and Kenny Dichter, the CEO of private aviation startup WheelsUp.Įven though Wilson is an NFL quarterback with a Super Bowl championship of his own, Tally isn't limited to just Sunday's big game - or to sports in general. Winners can collect their money through PayPal, LeeKeenan says. The person with the best results gets a $500 prize, with $200 going to the second-place finisher, $50 to third place and $10 prizes going to anyone else who finishes in the top 10 overall. Tally then hands out cash prizes to the users who get the most overall points. The app, which is free to download and does not require users to put up any money of their own, also awards points to users for every prediction they get correct. Over 100 million people were expected to watch the game. Tally has not said how many people have downloaded the app so far, but LeeKeenan todl CNBC Make It he expected "multiple thousands" of people to be competing for the jackpot around the Super Bowl. No one got all 16 picks correct (only five players ended up getting as many as 14 out of 16 correct, the company said), but if they had, they would have won the jackpot prize of $250,000 (or, multiple winners would have split the grand prize), Tally CEO Jason LeeKeenan tells CNBC Make It. Some of the predictions included picking whether the Los Angeles Rams or New England Patriots would score the game's first points and guessing the final score. ![]() Wilson says that engagement inspired Tally: "What if there was a location that everybody could do that? What if … every live moment from games, to concerts, to shows - what if everything could be as exciting and as fun as the Super Bowl live? And that's what we really wanted to build out," Wilson says.Īnyone who downloaded the Tally app on iOS or Android devices before February's Super Bowl was able to make 16 multiple-choice predictions about the game. "They start guessing what the score's going to be in each quarter and they play fun prop bets, and everything else, and they predict what's going to happen." "People from all over the world watch the Super Bowl live, and people play their own games at their house," Wilson tells CNBC Make It. ![]()
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